Prop 37 - post-mortem?

Officially as of this writing all the numbers aren't in, but overall it's not trending well.

Why you may ask? Well here's why -

Donor Amount

Monsanto $8,112,867

E.I. Dupont De Nemours & Co. $5,400,000

Pepsico, Inc. $2,145,400

Grocery Manufacturers Association $2,002,000

DOW Agrisciences $2,000,000

Bayer Cropscience $2,000,000

BASF Plant Science $2,000,000

Syngenta Corporation $2,000,000

Kraft Foods Global $1,950,500

Coca-Cola North America $1,700,500

Nestle USA $1,315,600

Conagra Foods $1,176,700

General Mills $1,135,300

Kellogg Company $790,000

Smithfield Foods $683,900

Del Monte Foods $674,100

Campbell's Soup $500,000

Heinz Foods $500,000

Hershey Company $493,900

The J.M. Smucker Company $485,000

Bimbo Bakeries $422,900

Ocean Spray Cranberries $387,100

Mars Food North America $376,650

Council for Biotechnology Information $375,000

Hormel Foods $374,300

Unilever $372,100

Bumble Bee Foods $368,500

Sara Lee $343,600

Kraft Food Group $304,500

Pinnacle Foods $266,100

Dean Foods Company $253,950

Biotechnology Industry Organization $252,000

Bunge North America $248,600

McCormick & Company $248,200

Wm. Wrigley Jr. Company $237,664

Abbott Nutrition $234,500

Cargill, Inc. $226,846

Rich Products Corporation $225,537

Flowers Foods $182,000

Dole Packaged Foods $171,261

Knouse Foods Cooperative $164,731

Other food companies who contributed to the "no" campaign (but with checks of less than $150,000) included Sunny Delight Beverages, McCain Foods, Tree Top, Idahoan Foods, Richelieu Foods, Land O'Lakes, Hillshire Brands, Morton Salt, Clorox, Goya de Puerto Rico, Sargento and Godiva Chocolatier.

Think they spent enough? Think they were afraid? Yet look how close it came.

While they might be celebrating on the outside, you can bet that deep down they're waiting to see if supporters of Prop 37 are going to simply give up and pack it in.

If they do, then these corporations will indeed win, and we'll all lose. Perhaps that's something the Prop 37 supporters should think about, given how close the result was.

Perhaps they should consider this as merely a setback on the path to victory - and consider to try again.